Scope Force Spotlight! Let's Celebrate Small Business Week

We’ve had a blast celebrating all of you this Small Business Week, and are excited to end the week with another round of freelancers from our Scope Force community!

Get to know six creative entrepreneurs who are all sharing their thoughts on freelance life and learn more about their unique businesses. From photography to digital marketing, copywriting to coaching and even hair perfumes - this group is showing there’s no limit to where your hustle can take you.

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Stevie Rotella of 1020 Studio and Stevie Rotella Photography

“I am a Business Branding and Wedding Photographer and I also run 1020 studio which is a beautiful space for creatives and the community!“

Connect with her on Instagram: @stevierotellaphoto | @10_20studio

See her work: stevierotella.com

What is your favorite thing about your freelance/self-employment career?

The freedom to create and help people.

What is the biggest obstacle you've overcome in your freelance/self-employment career?

I am a creative and managing the business side can feel challenging at times but I love how it has furthered my personal growth.

What one piece of advice would you give an aspiring freelancer or small business owner?

Be true to yourself and go for it! There may be times with others don't see your vision and you have to really believe in what you are doing and why.


Briana Anderson of Briana Anderson, LLC

“Social Media Management & Digital Marketing”

Connect with her on Instagram: @brianaanderson

See her work: /andersonbriana

What is your favorite thing about your freelance/self-employment career?

Finally having a flexible schedule, and being able to work with a variety of clients that I love!

What is the biggest obstacle you've overcome in your freelance/self-employment career?

Time management when working from home!

What one piece of advice would you give an aspiring freelancer or small business owner?

The financial ups and downs of being a freelancer can be overwhelming when you're starting out. You have to anticipate that there will be very profitable months and some when you may never see a single penny. Be prepared to adapt to this new mentality, or else you will drive yourself crazy!

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Carmen Hutchison of Blether

“Blether helps people communicate effectively in a digital world”

Connect with her on Instagram: @blether.digital

See her work: blether.digital

What is your favorite thing about your freelance/self-employment career?

Freedom to work with great people.

What is the biggest obstacle you've overcome in your freelance/self-employment career?

Getting clients, feeling confident in promoting myself.

What one piece of advice would you give an aspiring freelancer or small business owner?

You have magic inside of you.


Stephanie Holme of SGH Coaching

“Delivers growth for other businesses through strategy and training“

Connect with her on LinkedIn: /stephanie-holme-sghcoaching

See her work: sghcoaching.com

What is your favorite thing about your freelance/self-employment career?

Freedom!! My day is my own, my week is my own. I am able to choose my daily routine, be spontaneous, select my clients, diversify my offering, learn new skills, be creative, be an innovator, be a strategist, be a marketer and every day is different.

What is the biggest obstacle you've overcome in your freelance/self-employment career?

Knowing my worth outside of my previous business.

What one piece of advice would you give an aspiring freelancer or small business owner?

Having worked in my previous role for 8 years it was a big step to found my own business and do it alone. Although I was quietly confident that my skills and experience could transcend different sectors, markets and business types, if I'm honest there was a little niggle about the fact that I had delivered within one business for a long time and now I had to do so for many. Delivering my first project was exhilarating, and it bolstered my confidence in my offering. My tip would be to take a projects ASAP to give you that confidence, then you can get picky and who you work with.

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Silva Emerian

“I'm a writer and copy editor, proofing and polishing any written copy to make it professional and publication-ready.“

Connect with her on Instagram: @onmyshoebox

See her work: onmyshoebox.com

What is your favorite thing about your freelance/self-employment career?

Helping strengthen a writer's voice in a published format, and the flexibility!

What is the biggest obstacle you've overcome in your freelance/self-employment career?

Charging clients what I'm worth and not doing free work for friends.

What one piece of advice would you give an aspiring freelancer or small business owner?

Be consistent and believe in yourself.


Amy Lance of Hair Shots by Amy

“A heat activated hair perfume company here to give your tresses a boost. “

Connect with her on Instagram: @hairshotsbyamy

See her work: hairshots.com

What is your favorite thing about your freelance/self-employment career?

Provide a product that women and men both love and can feel confident in wearing.

What is the biggest obstacle you've overcome in your freelance/self-employment career?

Taking bigger risks when it comes to marketing in such a digital era.

What one piece of advice would you give an aspiring freelancer or small business owner?

Trust your gut and surround yourself with people who believe in you.